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Tag: messaging

Are You Calling Me a Coward?

by christocarrollMarketingPosted on October 18, 2012No Comments

Here is a picture of a flyer I just received through direct mail marketing. The main tag line that catches my attention is “We don’t only cater to cowards. We cater to you.” I understand what they are trying to say but I can’t help feel like they are calling me a coward. What are …

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